A brand is an idea (perception) or image (logo, domain name, business
name etc.) that parents associate with you. It is the reputation of your
school in the consumers mind. It is how your audience perceives you.
Effective visual brand identity is achieved by the consistent use of visual
elements such as fonts, colors, design themes etc. to create a distinction
from your competitors.
Branding should both precede and underlie any marketing effort. The following components of your brand can be managed.
- Letterheads & Envelopes
- Theme for School Publications
- School Brochure
- Graphics Design
- Web Design
- Motion Graphics
- Certificates & Stationery
- Social Media Identity
- Video Presentations