Custom School Communications Plan

Focus Areas

  • Word-of-Mouth Referrals
  • Retention

Clear and results driven communications is the key to building trust and fostering loyalty. An absence of information creates a void where individuals and the community make assumptions and draw conclusions of their own resulting in misconceptions and destructive opinions.

Your school should convey your message, encourage conversation, seek feedback and measure progress. Remember, communications is about delivering the right message, to the right audience, at the right time.

The goal of a communications plan is to make your school communications more effective resulting in better engagement and customer satisfaction. This leads to improved retention rates and more word-of-mouth referrals.

A School Communications Plan deals with information such as; what to communicate, who to communicate, how often to communicate and the channels to use for such communications. It includes a review of your existing communications efforts along with recommendations and a remediation plan.

A good Communications Plan establishes accountability for the plan implementation. Enough resources should be set aside for implementing the plan.

The plan should also includes suggestions on how to measure the success of your communication efforts.

We can help you establish a viable, sustainable, and credible communications system. Please contact us for more information.

BENEFITS

What do we communicate?

Increased Parents Loyalty

Better Retention Rates

More Word-Of-Mouth Referrals

More Admissions

Better Perception

THE PROCESS

1

Our Enrollment Experts contact you to collect information on your existing communications efforts.

2

A school visit is scheduled to meet with your management, stakeholders, teachers and students to collect information.

3

If needed, a survey is performed to establish the strengths and weaknesses of your current communications efforts.

4

A review of your current communications efforts is conducted to determine if they are aligned with your communications goals.

5

A School Communications Plan is created for your school and an implementation schedule is defined. Accountability for the plan implementation is well defined. Suggestions on how to measure the results of your plan to see if it is working are also included in the plan.

6

An onsite visit is scheduled to discuss the plan with the school stakeholders. Any suggestions are incorporated into the plan at this stage.

7

A Final Plan is then delivered to your school.

Hire us to Create a Custom Communications Plan for your school.
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